William D. Reed / President
Mr. Reed founded Market Map in 2002 seeing a need for business development expertise within many of the new companies working in the areas of software, pharmaceuticals and biotechnology. Doug possesses an extensive background in successfully launching markets. He was part of launch teams for two wireless carriers, possesses a broad range of contacts within the innovation community, and has consulted with many successful young companies. Mr. Reed possesses degrees from the University of Kentucky and University of Georgia.

Brian Taylor / Analyst
Mr. Taylor leads the Market Map e-commerce practice. He has an extensive background in technology, marketing and Internet development. Brian has held lead positions in these areas within rapidly growing corporations. Before joining Market Map, he developed his company’s web presence which accounted for 30% percent of sales in 2003. Brian holds a Bachelor's of Arts degree in computer science from Transylvania University.

Byron Gabbard / Analyst
Byron Gabbard is a consulting analyst with Market Map, specializing in healthcare finance. Byron has held key positions within progressive healthcare organizations with an emphasis on the following: consulting, hospital finance and accounting. Byron holds a degree in Healthcare Administration from Eastern Kentucky University and is currently pursuing his MBA at Morehead State University.

Denise Niles Canales / Analyst
Denise Niles Canales is a consulting analyst with Market Map. She specializes in business process
evaluation, research, and biotechnology. She presents at national conferences on the use of
technology in evolving business processes, regulatory affairs, and web-based business automation.
Her career has been focused on the medical research industry, specializing in management
of research technology and using technology to drive business transformation. She consults
with large scale research institutions, both public and private, and helps clients evaluate
current processes, plan for change in their processes, and maximize the use of technology to
gain process efficiencies. She is also an experienced trainer. She provides clients with
regulatory analysis, and insight into the impact that technology has on evolving systems
from a business perspective. She has designed and led the development of award winning
software applications. She received her undergraduate degree from the University of Texas,
and her Masters from Trinity University.